Brand Guidelines
Hone your eye for great brand writing with these top notch brand voice, expression and verbal identity examples.
Explore the brand's take on all things band in this simple but engaging brand site.
Buzzfeed's style guide for everything from breaking news to "which type of sandwich are you" quizzes.
The site itself is very minimal but there's a link to download the full brand book which has a lot more information about the brand, including a snapshot of their strategy, tone of voice and full brand system.
A link straight to the Converse brand book that showcases what an iconic brand looks like at the foundational level.
A comprehensive look at the Mailchimp voice, the rules that govern it and the nuances that make it.
Unique brand guidelines that put creativity at the heart of their visual and verbal language.
A public and online document of Google's brand guidelines. It doesn't give much more than the basics but still interesting to see.