Resources

Zoe Scaman's breakdown of notes on A.I. in the strategy world.

A comprehensive look at the Mailchimp voice, the rules that govern it and the nuances that make it.

A weekly newsletter with a summary of the previous week’s posts, announcements regarding the Brand New Conferences, and important UnderConsideration-wide announcements.

Just about every strategy resource under the sun lives here.

A storage cabinet for all of your digital collections.

You don’t need to be a genius, you just need to be yourself. That’s the message from Austin Kleon, a young writer and artist who knows that creativity is everywhere, creativity is for everyone. A manifesto for the digital age, Steal Like an Artist is a guide whose positive message, graphic look and illustrations, exercises, and examples will put readers directly in touch with their artistic side.

Written by the people from Emotive Brand, this website has a collection of adjectives that are very handy for brand attributes and personality development.

Since 1999, AdForum has provided advertising agencies and production companies a digital space to showcase their creative work and talents to brands and prospective new business partners.

Held in New York City on May 9, First Round is a one-day showcase of original client presentations, showing initial design explorations for logo, identity and branding projects.

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An annual roundup of observations, conversations and premonitions surrounding the work we do and the spaces we occupy. Rather than pulling a definitive resource of what’s to come, the Research Center at Mouthwash Studios brings multiple perspectives on heavily loaded topics to the forefront.

Written by Luke Leighfield, this post has A LOT of relevant information if you're looking to get into freelance work.

Music that help you lock in at every stage of your work process.

Written by Paddy Gilmore, this newsletter examines how brands use humor in their campaigns and branding.

Written by the founder of Red Antler, this book is all about brand building for startups and lessons learned from a seasoned pro. The full title is "Obsessed: Building a Brand People Love from Day One"

Blog of satisfying visual inspo.

Tap into recent happenings and emerging artists in the visual arts world.

A newsletter highlighting positioning and messaging insights for B2B writers from Emma Stratton.

An interactive and playfully designed brand site that is less informative and more a showcase of their brand expression.